Splash Beverage Group, Inc. has announced a significant agreement to acquire exclusive water rights to a natural spring source in Costa Rica’s renowned Blue Zone, an area celebrated for its exceptional water quality and association with longevity. This $20 million acquisition underscores the company’s strategic move into the premium water sector, with the source set to bolster its Blu water brand and support the launch of new sustainable product lines.

The acquired water source, located in the cloud rainforests of Costa Rica, is distinguished by its natural filtration through volcanic rock, resulting in water that surpasses global standards for purity and mineral content. Splash Beverage Group’s commitment to sustainability is evident in its plans to bottle products at the source using eco-friendly practices, with goals for carbon neutrality and rainforest preservation certifications.

William Meissner, President and Chief Marketing Officer of Splash Beverage Group, highlighted the acquisition’s alignment with global wellness trends and its potential to drive revenue growth. The company’s strategy focuses on leveraging unique, high-margin beverage brands, with this acquisition providing both brand and supply-side advantages in the competitive premium water market.

With year-one orders already exceeding $10 million, the acquisition not only enhances Splash Beverage Group’s portfolio but also positions the company for accelerated growth in the wellness-oriented beverage sector. The completion of the asset transfer is anticipated by August 10th, with a final deadline set for December 31, 2025, ensuring the company can capitalize on this rare natural asset within the year.

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